Tadaame

Reference · Case study · Food & Beverage

Lindt Excellence

Partnered with Lindt teams to refine the Excellence portfolio architecture, clarify the strategic role of each range and translate it into packaging cues and innovation opportunities.

Strategic question

Creating momentum through clarity.

Partnered with Lindt teams to refine the Excellence portfolio architecture, clarify the strategic role of each range and translate it into packaging cues and innovation opportunities.

Specific industries
Food & Confectionery
Expertise
Brand Architecture, Portfolio Strategy, Workshop
Geography
Europe